I’ve been selling real estate for a long time. When the Internet became popular (yes, for that long) I bought my domain name and, over the years, created a variety of websites. I tried to follow the recommended guidelines for search engine optimization (SEO) so I could be found more easily and rank higher in search engine results, but when I tried to write things “keyword heavy”, it never felt quite right. I made sure to include an option for people to search for real estate, as if they actually would. In reality, individual agents can’t even compete with the old fashioned brokerage websites, much less with the major players. Very few people go to broker sites, and even fewer look for random real estate agents online unless they are researching a particular one. Instead, users are directed to and thus end up searching on major sites like redfin.com.
Why, then, am I bothering with this site if not to “capture” more visitors? I have at least two reasons: I like to play with tech stuff (html, apps, gadgets, etc…) and because people who’ve heard of me or read my reviews on Redfin’s website seem to increasingly check me out online. Working with Redfin’s incredibly efficient business model allows me to sell more homes each year than you would think possible. More people than ever are looking for me on social media and on this url, so I thought I should start paying a little more attention to my online presence. Writing is not my strong suit, but everything posted here will be reflective of my experiences and opinions garnered from both my work and regular life. I do not speak for my broker, I speak only for myself